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The Serum Flat Iron
best hair care

The Serum Flat Iron

Rough ends and misbehaving locks have met their match with this all star serum cocktail. Meet DIAMOND serum, which nourishes hair, restoring softness and RELAX serum which tames coarse, curly, or u...

coarse hairThe Fresh, Free, Easy Look of SEVEN

The Fresh, Free, Easy Look of SEVEN

Collabs make life more fun, and as we recently learned they can also make for beautiful hair. Our talented friend, Cash Lawless, was there to create touchable, playful, masterful hair. Read the blo...

beachGive it to me straight

Give it to me straight

If you have curly hair, you probably think straight hair is some kind of styling nirvana. Let’s just say that the grass is always greener. For straight hair––especially if it is fine––going with yo...