Curl-Enhancing Gel

Enhance curls with NUVO, an alcohol-free styling gel that moisturizes and defines curls without the heavy or crunchy feel of traditional gels. Crafted with rich humectants like baobab seed and castor oil, it nourishes and strengthens hair while delivering the perfect balance of hydration and bounce. A go-to choice for any curl pattern, from wavy to tight coils, NUVO’s light-hold formula supports the natural movement of curls, making it ideal for transitioning hair back to its natural, curly state.


• Flake-free formula defines curls without heaviness or crunch
• Lightweight and delivers volume and body
• Provides a hard cast for enhanced definition
• Adds shine without a wet-gel look for a natural, radiant finish
• Moisturizes, nourishes, and strengthens hair


1. Apply to damp or wet hair and distribute evenly.
2. Use preferred method to scrunch or define curl pattern.
3. Air dry or diffuse to lock in curls.
4. For best results, finish with DIAMOND serum for added shine.

Hair Type: Fine, Medium, Thick
Hair Texture: Wavy, Curly
Hair Concerns: Curl Definition, Frizz, Shine, Dryness


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Key Ingredients
Curl Cream vs. Curl Gel
Scent: Clear (fragrance-free)
Key Ingredients: Baobab, Glycerin

Sulfate Free
Paraben Free
Phthalate Free
Gluten Free
Dye Free
Cruelty Free
Certified American Made Beauty™
Created in a solar-powered lab
Eligible for free shipping with Auto Delivery
NUVO hair gel - moisturizing, alcohol-free styling gel for curly hair
Watch a tutorial
Key Ingredients
Curl Cream vs. Curl Gel
All ingredients

Baobab: A nutrient-rich protein with anti-aging and antioxidant properties that deeply hydrates and strengthens hair while fighting against dryness and frizz. 

Castor Oil: A nutrient-rich antimicrobial oil that stimulates blood circulation in the scalp, hydrates and strengthens hair to protect against breakage, and adds shine. 

Hydrolyzed Quinoa: A complete protein that strengthens and repairs hair, soothes scalp irritation, protects against free radical damage, prevents breakage, and enhances shine. 

Pro Vitamin B5: A humectant that deeply hydrates and strengthens hair, soothes scalp irritation, increases volume, enhances shine, and detangles. 

Glycerin: A natural humectant that draws water into hair, providing essential hydration, and creates a barrier to prevent moisture evaporation.

Many factors come into play when deciding how to care for your curls such as diameter, density, and porosity of your hair, for starters. Plus—there is your natural curl pattern, which may change on different parts of your head. Choosing between a curl cream or a curl gel can depend on all of these factors. To keep things simple, here are the top three issues our stylists find when caring for curly hair.

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INGREDIENTS: Water (Aqua), Maltodextrin/VP Copolymer, PVP, Triethanolamine, Glyceryl Acrylates/Acrylic Acid Copolymer, Polysorbate-20, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Sorbitol (Sugar Based), Hydrolyzed Quinoa, Hydrolyzed Adansonia Digitata (Baobab) Seed Protein, Glycerin, Ethylhexylglycerin, Panthenol (Pro-Vitamin B5)

“So unexpected! I heard “gel” and thought it would be heavy, crispy & drying, but instead I got plump, coiled curls.” 

– Broady, Senior Stylist 

Before & After

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Last & Layer.

Soft to the touch and made to layer, Cubica products refresh the scalp, emphasize natural texture, and have just the right amount of hold. The CUBICA Collection features shampoos, conditioners, sprays, elixirs, volumizers, foams, and dry shampoos that support scalp health while fighting frizz and maintaining volume.

Cocktail Hour

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How to Get Perfect Curls

moisturizing curl cream and anti frizz gel for curly hair

Curl Cream vs Curl Gel

Curl Cream vs Curl Gel

wave curl cream model

Styling and Taming Naturally Curly Hair

Styling and Taming Naturally Curly Hair


Choosing the Best Product Ingredients for Your Curly Hair 

Choosing the Best Product Ingredients for Your Curly Hair