Your hair is the most important thing you wear.
Cruelty Free, Luxury Salon Hair Care Products.
We want to give you your most beautiful hair.
It’s been that way since the beginning when stylists in our community outgrew the heavy, sticky products that had been designed to please a small audience of professionals needing rigid, photo-ready styles.
We wanted touchable, luxurious, naturally three-dimensional hair. We wanted professional salon products that made our hair look great and feel great.
And of course we wanted them to be cruelty free, sulfate free and paraben free.
So we created them––luxury hair products with high-performance formulations that work for stylists, but also make it easy to create healthy, elegant, lightweight looks at home.
We are continually crafting, testing and refining formulas to create products you love to use. Whether creating ocean-kissed waves, chic chignons, or glossy curls – our products give you everything you need to let your unique beauty shine through.
The Difference is SEVEN.