December News

Gazar® BALANCE co-wash
Launching December 15, 2022

Your complimentary full-size sample is on its way to you now!

What is BALANCE co-wash?

It’s a one-step cleansing alternative that gently removes impurities while maintaining ideal moisture levels between wash days. Read more product knowledge.

• Gently cleanses without stripping away natural oils
• Adds moisture and shine while reducing frizz
• Soothes scalp and reduces itchiness

Best For: dryness | frizz | sensitivity | hair that cannot stand to be overly shampooed

Wholesale: $15* Retail: $30

*Inner Circle members receive an extra 50% off wholesale price on launch. Lock in your Inner Circle savings now by filling out the form below.

What is co-washing?

If you have natural curls, dry hair, or need to wash more frequently, you would probably benefit from introducing co-washing into your haircare routine. We put together a complete guide to co-washing so that you can learn all the ins and outs. Click here to read more.

BALANCE Inner Circle Order Form

Choose your Inner Circle package:(Required)
Special 50% off wholesale pricing is a one-time offer at launch only. We highly encourage you to take advantage of the larger Inner Circle kits whenever possible.
Add a liter & get a 2nd liter for free:(Required)
Liters will ship separately as soon as they are available (ETA late December to early January)
The full amount will be returned to you in backbar rewards the following month.

Special December Offer:

For every box ordered, you’ll receive a complimentary travel size set of COLOR shampoo & conditioner. ($23 retail value)

Now available in single boxes. We have a limited inventory of gift boxes left, so call or text your Account Executive to place your order.


  • Limited-edition 7oz COLOR shampoo
  • Limited-edition 7oz COLOR conditioner
  • COVER uv spray 8oz

Wholesale: $35 Retail: $70

BOND box

  • Limited-edition 7oz BOND shampoo
  • Limited-edition 7oz BOND conditioner
  • BOND reparative spray 8oz

Wholesale: $37.50 Retail: $75


  • CLARIFY shampoo 7oz
  • BOND hair mask 7oz
  • TINGLE scalp elixir 8oz

Wholesale: $40 Retail: $80

Holiday Box Order Form

  • Price: $35.00
    Each gift box includes COLOR shampoo and conditioner in 7oz limited edition tubes and COVER uv spray 8oz. MSRP $70 (20% savings!)
  • Price: $37.50
    Each gift box includes BOND shampoo and conditioner in 7oz limited edition tubes and BOND reparative spray 8oz. MSRP $75 (21% savings!)
  • Price: $40.00
    Each gift box includes CLARIFY shampoo 7oz tube, BOND hair mask 7oz tube, and TINGLE scalp elixir 8oz spray. MSRP $80 (23% savings!)
  • $0.00
    $100 order minimum and regular shipping rates apply. Final total will be calculated by your Account Executive and reviewed with you before charging.

Every Day is Small Business Saturday.

Congratulations! We’ve heard from many of you that you surpassed your retail goals by participating in Small Business Saturday promotions this year. We hope you found our graphics and communication tips useful!

Remember, #SupportLocal messaging is just as effective when it’s used consistently year-round.

You can find and download images to use in print and social media by visiting our Media page anytime!

Book a 2023 retail strategy meeting with us.

Have you thought about your retail game plan yet for next year? It’s only a month away…

Set up a 30 minute call with your Account Executive and one of our key leadership execs will join in to help you create a retail plan tailored to your business. We’ll even reward you with 6 free travel sets of COLOR shampoo and conditioner for being so proactive!

Click here to book a meeting

Update on New Bottle Shapes and Plastic

In case you haven’t heard…

All of our bottles will now be made from PET, a more environmentally-friendly plastic that is 100% recyclable and highly sustainable. It is also more durable than our current bottles, which should help prevent any damage during shipping.

We are currently updating the shape of our shampoo and conditioner bottles. Most notably, the 32 oz bottles will shift toward a taller, slimmer silhouette. Our 10.8 oz shampoo bottles will also be modified to be slighly taller, slimmer, and a bit thicker in depth. The fill weights will stay the same in these new bottle shapes, as will the silhouette of the 10.7 oz conditioner bottles.

This transition will occur over time—taking up to over a year to complete—and has already begun with the 10.8 oz and 32 oz HYDRATE shampoo bottles, and the 10.8 oz COLOR shampoo bottle.

IMPORTANT NOTE: Pumps for the new liter bottles are a slightly different size than the old ones. When ordering extra liter pumps, please specify whether you need the new or old pumps.

We understand that there will be an adjustment period where some of the new bottles don’t quite match products from a previous order. We truly appreciate your patience during this time and are more than happy to answer any questions you may have.

Looking for product knowledge or how to become a retailing all-star? You can check out the schedule for upcoming classes and register for them by clicking here.

Featured December Classes

Retail Pays Your Rent 2.0

In this advanced class we share our tips on how to sell products through cross-brand promotions, stylist incentives, and in-store promotions. 

Friday, December 9 | 9:00 AM PDT

Virtual Zoom class

Tiffani Beste

Lightening & Defining Texture with Tiffani

Deliver the multidimensional color that curly clients love! In this three hour in-person class, Tiffani Beste demonstrates her tried and true techniques for blending tones on every swirl and curl, plus how to style afterward.

Register today to reserve your spot by contacting your Account Executive or by calling us at (206) 957-4777.

$35 fee per person

Sunday, December 11 | 10:00 AM PDT
Maison Blanc Salon, 4429 Wallingford Ave N, Seattle, WA 98103


Reverse Balayage with Zuri

With the winter season upon us, clients may be thinking about transitioning to deeper tones. In this reverse balayage class, @zhairgoddess demonstrates her expert techniques for incorporating dimensional depth into lighter locks. 

Monday, December 12 | 10:00 AM PDT

Virtual Zoom class

New & Now

Get the inside scoop on all things SEVEN including new products, upcoming promos, events, and more!

Tuesday, December 20 | 10:00 AM PDT

Virtual Zoom class

Refer a salon and earn $350 in backbar rewards!

We know YOU are our greatest advocates, and your networks are watching and listening. We want to give back to you for spreading the love of SEVEN with your fellow salon and studio owners.​

For any salon you refer that signs on with SEVEN haircare, you will receive $350 in backbar product credit (that doesn’t expire!)​

If you know a salon that would love to try SEVEN, fill out the form below with as much of their information as you can, and we will reach out to them right away.

We are forever thankful for your support!

Salon Referral Form

Your Name